They provide wealth and stability to the economy. More than 50% of all the world's employees work for a small business.
They're a the counterweight to big corporate beasts. Caring for people and the planet without the PR stunt of corporate social responsibility.
It's more rewarding to do work that actually moves the needle. And you're often dealing with the owner - who wants to grow the business - rather than an employee who wants a promotion.
There's little, if any, bureaucracy. Bureaucracy being a synonym for wasting a lot of time.
They opt for profits over blind growth.
Anyone who runs a business that’s sustainable and profitable, whether it’s big or small, should be proud.